Have you ever wanted to know what it’s like inside the mind of a rocket scientist? Zeze Peters is a real-life rocket scientist and my guest on today’s podcast! He is also the founder & CEO of Beam.city, which is “Mission Control” for advertising and growth using an AI platform.
We talk relaxation, family, digital marketing, iterations, and AI and its benefits. Zeze also shares the details of his newest platform, how it helps, who it supports now, and who it will support in the future.
Early rocket science engineering years
Failure
Beam.City DNA
What Zeze would like to be remembered for
22:13 – “So almost every failure is another opportunity to learn and iterate. And as long as you keep that top of mind, it will help you as an engineer, but also help you as an entrepreneur.”
25:13 – “I love using my hands, but I love using it with my family. Whether it’s on my farm, in the back the house doing renovations, or just playing, that’s how I relax.”
31:58 – “What we say in our company is we’re not looking to put the humans out. We feel that the right ethical way to build intelligence is more like Star Trek, a lot less like the Terminator.”
Serial entrepreneur, aerospace engineer & innovator with 20 years of experience in software, robotics & applied A.I. who has led large teams across continents to build million-dollar platforms for Fortune 1000 & other fast-growing companies.
Currently executing on Beam.city DNA, is the world’s 1st unified advertising automation platform that uses A.I. & algorithms to help businesses automatically plan and optimize their ads on all top advertising channels with fantastic results in days or weeks. It also helps brands achieve multi-location intelligence and personalization at scale.
Because $3 of $5 spent on ads is wasted due to this complexity, human inability to handle large data patterns, and click fraud, Beam.City DNA wishes to eliminate this.
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Thanks for listening,
Darrell